Press Release
Press Release – For Immediate Release
Jerry’s New Book, “The Quest For Durability” – The Business Puzzle Method® reveals new insight, knowledge, and foresight needed to achieve business Lifecycle Longevity
Contact Name: Jerry Creighton, Sr., MBA
Managing Member – The Creighton Group, LLC
Website: www.jerrycreighton.com
(Purchase book online from Jerry’s website)
(Contact Jerry directly to book speaking engagements)
Unique Strategic & Tactical methodologies for a business to follow to be a relevant, resilient, and durable success.
Making Your Vision, Mission & Goals Actionable & Lasting
About The Book
A “must read” for innovative CEOs, line management, employees, educators, students, and others involved in all aspects of entrepreneurship and business development.
One of the hardest tasks of all business leaders is balancing short-term daily tasks with strategies and tactics to ensure growth and viability for a justifiable and predictable future. Jerry explains the building blocks to follow to “Future Proof” a business through all growth stages.
Get Involved / Let’s Work Together
Join Jerry’s hands-on partnership program, a catalyst for continuing support, to create / retain jobs, grow the economy and ensure community prosperity. Contact Jerry for details.
About Jerry Creighton, Sr.
Jerry is an award-winning educator, speaker, consultant, and author with extensive experience as an international corporate executive (M&A, marketing & sales, finance) business owner, adjunct professor, army officer and the longtime executive director of the largest and arguably most successful incubator / commercialization center in New Jersey. Jerry has an MBA from Widener University.

To be a cutting-edge business, you need to have the ability to continuously grow, create value and adapt expeditiously as needed and as planned.
Durability is about developing and utilizing insight and capabilities in the current and in a volatile / uncertain forward-looking customer/buyer world of evolving preferences.
About The Book
The business community, especially in the U.S, generally operates in a world where business is done by pursuing a short-term goal of quarterly profit reporting as the driving force. This can lead to mediocrity and complacency. Contrast that with the goal of establishing lifecycle (year-over-year) durability as the measure of a successful business, even for startup businesses.
Jerry explains the building blocks to follow to “Future-proof” a business through all growth stages.
Buy The Book at the Following Links:
